Modernising a business built on tradition
A modern platform for decades of craftsmanship
Kingsground Narrowboats needed a website that better reflected decades of craftsmanship while meeting modern expectations for usability and search visibility. The project combined a complete redesign with a Webflow rebuild, creating a more scalable platform for showcasing work, managing content and supporting future growth.
Modernising a Traditional Business
The design preserved the heritage and craftsmanship of Kingsground while presenting the business through a more modern digital experience. Cleaner layouts, improved typography and stronger user journeys helped balance traditional character with contemporary usability across every key page.
The website was rebuilt in Webflow with performance, responsiveness and ease of management at its core. CMS-driven project galleries, structured content and SEO-focused architecture gave Kingsground greater control over updates while creating a more flexible platform for ongoing marketing and growth.
Great businesses
deserve better websites.
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